From the super early days of Google through using AI today for SEO - we covered a lot in this interview.

Google has announced the new Search Conso Generative AI performance reports and a toggle to block your site from showing in ...

Site owners can now isolate impressions from AI Overviews, AI Mode and Discover, closing a key visibility gap as generative search reshapes traffic patterns.

Google has now officially confirmed that Google Search Console is counting AI Mode data. Google said, "AI Mode is now counting towards totals in Search Console." We saw this when AI Mode went fully ...

Google launched custom annotations in Search Console performance reports, giving you a way to add contextual notes directly to traffic data charts. The feature lets you mark specific dates with notes ...

SINGAPORE,--New research from Ahrefs, a leading marketing platform, found that Google's AI Overviews now result in a 58% lower average clickthrough rate for top-ranking pages, up from 34.5% just eight ...

In mid-September, many SEO professionals began noticing unusual drops in Google Search Console (GSC) data. Impressions were down, average positions shifted, and the number of reported queries changed ...

Google selecting the wrong canonical URLs? Here’s how to fix “Duplicate without user-selected canonical” errors and prevent indexing issues. The first time I ...

CrUX reports user experience by page views; Search Console reports by URLs (grouped). Both can be right at the same time. Understand each tool’s method before comparing numbers. Google's Barry Pollard ...

Google Search Console's link report broke last Thursday so Google decided to show old data from weeks ago, while it is being ...

Every week, I speak to businesses who are worried. Sometimes panicked. It does not matter whether they run a local plumbing ...