Thinking about incorporating QR codes into your marketing plans? Go for it! QR codes are a great way to engage with visitors and to turn offline experiences into memorable online experiences. Here are ...

Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Working with data storage technology company Cerbyte, Mayrhofer and colleagues were especially interested in identifying a ...

Brands are increasingly eager to expand and engage with diverse audiences across multiple locations, campaigns, and time zones. They need a tool that can adapt ...

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Now that Google is using the two-dimensional bar codes as part of its local businesses listings program, it's all the more reason for an app to help read them. CNET contributor Don Reisinger is a ...